Following the conclusion of the four-day long Tencent Game Developers Conference, which began on Sunday, Tencent Holdings, a Chinese multinational technology, and video game company, examined the prospects for global expansion in its gaming industry. This happens at a time when the Chinese video game sector is faced with the strictest regulations and onerous licensing requirements. Tencent wants to capitalize on the growth of esports which is happening all around the globe.
According to the South China Morning Post, Tencent is apparently looking for methods to expand its operations internationally. Several Chinese games are becoming more well-known, partly because of the Middle East, Latin America, and Southeast Asia. In light of the scale of the video game market, these markets had seen more game downloads than China, according to Tencent Games vice president Xia Lin. The smartphone game PUBG Mobile, which has a strong download advantage and 15 million daily active users, is currently Tencent’s most played game outside of China.
Mobile games by Tencent like PlayerUnknown’s Battlegrounds, Call of Duty: Mobile and Honor of Kings are performing incredibly well in foreign regions like Latin America and Southeast Asia, fostering the possibility of their gaming business expanding globally. In the first quarter of 2022, Tencent’s revenue climbed by 4% despite a 1% decline in domestic market revenue.
According to data from the US analytics business Sensor Tower, Honor of Kings and PUBG Mobile brought in a combined US$2.889 billion in revenue during the first seven months of 2022. As a result of the company’s global commercial expansion, Tencent is focusing on scheduling more conference sessions and bringing in more foreign speakers to its annual game developers conference. Garena Free Fire “quickly seized the market and fared well in Latin America, Southeast Asia, India, and North America,” according to Yang, operating leader for Call of Duty: Mobile.